FFF Button-Stud Apple Watchband


Make the “most personal device yet” from Apple your personal device with a watch band that is custom fit to your wrist, and doesn’t have any clunky buckles to hit against your laptop or get between your desk and wrist.  It’s the same deceptively simple button-stud closure that we use on our original invention, the Button-Stud Watchband, but cut and sewn to size specifically for your wrist. Fits all Apple Watches, size based on your Apple Sport Band size.

  • Two-piece strap includes the click-in band adapters (no tools required to swap bands).
  • Premium Horween leather from their Chicago, IL tannery (since 1908).
  • Laser cut, hand burnished & stitched in our Orlando, FL studio.
  • Lifetime size warranty (free size adjustments; you’ll get the size that fits you and you’ll always have the size that fits you).
  • Premium low-profile button studs: Stainless steel or DLC Black to complement click-in adapter color. (Note: for Gold & Rose Gold Apple watch, we suggest matte black adapters to complement the screen/bezel. Unfortunately, as far as we have found, there are no adapters available on the market that match the Apple watch in these colors; in fact, the adapters we’ve seen are downright horrible.)
  • Sizing based off your Apple Sport Band size (see “How to size your band,” below); no wrist-measuring required.

Tap the blue icon to determine your FFF Button-Stud Apple Watchband size, based off of your Apple Sport Band size.

  1. Get your hands on an Apple Sport Band (the rubber strap that just about everyone has; Apple refers to it as a “custom high-performance fluoroelastomer with a pin‑and‑tuck closure”).
  2. Figure out which band you wear–either one of the two that came with the watch (S/M or  M/L), or the XL band (you bought this separately from the watch). These sizes are printed inside the longer adjustable side of the Apple Sport Band up near where the band clips in to the watch face.
  3. Your correct FFF Button-Stud Apple Watch Band size is a combination of which watch size (38mm/40mm–the smaller one, or 42mm/44mm–the larger one), sport band (S/M, M/L, or XL) and which hole in the band fits you.  There are 7 holes in each Apple sport band regardless of band size: we count the holes as “1” being the TIGHTEST/SMALLEST size hole on the band and “7” as the LARGEST size hole–so, for example, a S/M-1 probably fits a newborn (honestly we’ve never seen anyone with an SM1 size band), and an S/M 7 would fit an smaller wrist male. Please be sure you are counting from the correct side of the band so we can get you the correct size.
  4. If you alternate between two sizes, select the size you usually wear.  If you get your FFF Button-Stud band, and it doesn’t work perfectly for you, we will of course send a replacement, just contact us.
  5. PLEASE do not guess or attempt to adjust your size to account for the stretch of the leather or whether you think the leather should be tighter or looser.  We will absolutely adjust your size to get you a perfect fit if you get it and it doesn’t fit you correctly (see below for how it should fit at first to fit correctly), but begin by ordering the size you actually wear; we’ve accommodated for stretch and how a leather band needs to be worn already in our sizing, so if you add to the adjustments we’ve already made, your band won’t fit you and make it harder for us to adjust appropriately.

See below for how to find your size if you don’t have a Sport Band available, and for further info on how your band should fit when you receive it, as well as how to contact us for a size adjustment or warranty replacement.

“How do I know which color is which??” Select a leather color from the drop down menus below, and the photos will update to reflect your choice.

Check the Shipping Information page for our time to hand-craft your order and shipping options, and our pretty damn liberal return policy, in case the goods don’t work out for you.


find on rear of the band with the ‘holes,’ up close to the watch. Only use authentic Apple Sport band (see graphic) to ensure correct size.

Count holes starting at the watch screen, NOT the tip of the band. See sizing graphic for example.

Personalization options

See our Engraving/Monogramming page for information.

(standard location: below stitching on longer band, select font below)

(input the full name, NOT just the initials; we will style your engraving per your selections above)

Using a clean piece of unlined white paper (computer paper), hand write your message with a black pen–preferably even a sharpie so it will engrave nice and thick, then take a well lit photo of it with your phone and upload it here. Don’t worry if it’s crooked or you need to cross out a word and re-write it, we can adjust it all in photoshop. We’ll tweak as needed to make it engrave well and contact you prior to making to finalize location.

(max file size 2 GB)

Gift Message OR Special Instructions

If you’d prefer a (Twitter-sized) gift message to the recipient, instead of our typical thank-you note to the purchaser, let us know what you’d like on the card. You can also include any special instructions we may have asked you for if you chatted with us via email/messenger so we can make sure your order is perfect. Or, tell us what bourbon we really need to check out, or your favorite meme format…you’ve got 420 characters, go wild.

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More Information

What if you don’t have an Apple Sport Band to use for sizing?

  • Your best bet is to borrow a friend’s watch for 30 seconds, use the sizing instructions above, and go from there.  You can also go by an Apple Store/Target/etc to get your size. Just make sure you use the same size watch as you wear: you can’t use the larger 42/44 to find your 38/40 size, as the bands are not the same.  A 42/44 SM5 and a 38/40 SM5 will not fit the same size wrist. Likewise, you can’t put 38mm bands on a 44mm face to get your size; the holes are spaced differently.  So just use a watch that’s the same size as yours with the correct size bands on it to get your custom FFF Button-Stud Apple Watchband size.
  • We can make a close approximation of your size based on the Nike Sport band, but as there are so many holes it’s more difficult to count and we’ll be translating it to the Sport Band size.  We highly suggest you borrow a regular Sport Band to get your correct size…but if you absolutely don’t have access to one or aren’t anywhere near an Apple Store, we’ll get you sized based off of the Nike band…just email us with your details (watch/band/and hole number as above–though you have between 11 and 15 adjustment holes depending on watch and band size on the Nike vs the consistent 7 on the regular Sport band, so count carefully AWAY from the watch face–not away from the tip of the band) and we’ll let you know which Sport Band size corresponds to your Nike band.
  • We absolutely do not size bands based on wrist measurements (as in, with a tape measure or piece of string).  It won’t work for a variety of reasons.  We don’t even try to measure wrists ourselves in the shop–we use a sport band to get a close size (usually that’s the perfect size) and then we’ll test fit with a FFF band that’s the same size as the sport and decide then whether to go up or down a half size.

Things to know when you get your band:

  • It should be just a BIT tight to begin with, right out of the box.  This is real, 100%, no bullshit, full grain leather…not just “genuine leather,” which is a broad description covering a ton of different levels of quality in leather, but is usually used to just somewhat-deceptively mean “technically leather.” As such, your FFF Button-Stud Apple Watchband will stretch a little bit because it’s a real hide with natural grain.  We use select, low-stretch leathers for the custom length Apple bands, and therefore our entire stable of colors is unavailable, because some leathers won’t work well for a custom length band over time.  After a few days of wear, your band should stretch out just a little and fit you perfectly.  As a general rule, if you can get the band on (buttoned), without it being painfully tight, it should stretch to fit you perfectly within a couple days.  You can tug on the leather to stretch it a little by hand to hasten the process: remove the longer band from your watch, firmly grab both ends in your hands, and pull apart–don’t worry about hurting it, it won’t fall apart, you just don’t want to tug hard with it still clipped in to the watch and put stress on the adapter/watch case. Doing this will basically hasten the stretch process, but it’s usually not necessary if you have the correct size band…it would ideally be just a bit snug for a day or two then fit you just fine.  However, if after a while your band has stretched too much and no longer fits you, you just got a freakishly stretchy piece of leather (it’s a living material, cut from a whole hide–there are always variations in look and properties across the hide); contact us and we’ll get you another one.
  • If you get a band that is DRASTICALLY too tight or too loose, the reason is typically that you either guessed at your size, used a band that isn’t the stock Apple Sport Band to measure, or you DID use the Sport band but counted beginning at the tip/point of the band instead of the watch face–so if you wear your band on the largest size possible on the ML Sport band (i.e., you have a quite large wrist), but order a ML 1 under the mistaken idea that you have the “first hole/ML1” instead of the “last hole/ML7”, your band will definitely not fit.
  • In case it doesn’t fit you perfectly after a couple days of wear, send us an email, let us know, and we’ll get a longer or shorter band out to you ASAP.  If your band fits as described above at first (we refer to it as “almost too snug”, it should stretch to fit perfectly after a couple days. If it is painfully tight right at first we probably need to go up a half size.  If it fits perfectly at first we need to go down a half size. Contact us and we’ll get you fixed up with the correct size for your wrist. This lifetime exchange covers both stretch in the leather and changes in your wrist; if your band doesn’t fit you, let us know and we’ll get you a replacement.  We typically replace only the ‘longer’ portion of the band, as there’s no need to replace the shorter ‘stud side.’ And since the band was custom cut for you and has been worn, we typically don’t worry about getting the old ‘longer band’ back.
  • The hole that fits over the stud will be a tight fit at first, and a little difficult to put on the first time. This is intentional, so that as the leather stretches out and the hole loosens up it will still hold the band securely.  As you get used to the closure, and after you put it on/take it off a few times, the stud hole and the leather around it will soften up just a little–just like high school, it gets WAY easier.  Trust us.
  • If you wear the band every day and regularly get it sweaty, it WILL stink eventually.  Give it a break now and then; let it air out, especially if you get it sweaty or wet (in short, treat it just like you would a fine pair of shoes, as they are both made from the same premium quality leather, and will unavoidably absorb moisture–you ARE using shoe trees on your good shoes and giving them a break now and then, aren’t you?  If not, you should feel very very judged by us…ok, not really, but please don’t ever come by the shop and take your shoes off).
  • By necessity, a leather band will have to fit close to your wrist.  Not uncomfortably tight by any means (you’ll find the FFF band to be more comfortable than almost anything else because the stud will be up on the side of your wrist and away from your desk/keyboard while working), but because it isn’t as sticky as the rubber sport band it can’t be worn as loose as a sport band can without it losing connection to your wrist and constantly locking or spinning around to the bottom of your wrist.  Let us know if your leather band is moving around too much and we’ll adjust your size accordingly.
Original Release Date: July 2015
Revision 1: Late July 2015, additional adapter/stud colors (matte silver/black)
Revision 2: Mid August 2015, added matte black adapter
Revision 3: Late January 2016, added gold/rose gold adapter
Revision 4: Early March 2016, removed gold/rose gold; color did not match. Unless Apple releases certified adapters for these, we probably won’t offer them because trying to find good matches has been a huge waste of time.
Revision 5: Early October 2016, added XL sizes
Revision 6: November 2016, added colors
Revision 7: January 2017, revised colors/photos
Revision 8: September 2018, confirmed sizing is same for 38/40mm and 42/44mm faces (Series 4 Apple Watch), updated options in pickbox to reflect

Customer Reviews

Based on 294 reviews
Beautiful band. Awesome service in making sure fits.
High quality, great service.
Great band and even better customer service!
Looks great! Feels great!
Love my new band
Great band